Wakatoon Box, our interactive coloring booth for family-friendly activities

Are you a Marketing or Event Manager in charge of family or children's audiences? Are you looking for original ideas to offer creative activities or educational workshops with providing a real experience to families?

Wakatoon, cartoon coloring specialist, presents to you the Wakatoon Box : available for rent or to buy. Our booth is a turnkey interactive animated coloring box. You can easily and quickly deploy it in creative workshops at any location frequented by families (train stations, museums, shopping centers, libraries, or for all players in the HORECA sector).

1) Color

2) Scan

3) Drawings come to life on screen !

Discover this unique digital totem.

Why choose the Wakatoon Box ?

Increase families' on-site time

To transform transit spaces into more than just passageways, many strategies have been implemented, such as pianos in train stations, for example.

The Wakatoon Box will undoubtedly attract families, helping you increase the time spent on-site. It could also potentially drive additional sales within your shopping center, train station, or museum.

Capitalize on retailtainment with an original activity

Placing this interactive booth in stores, points of sale, or shopping centers allows you to offer original and creative events to your family clientele.

Creative workshops will no longer be limited to simple crayon strokes on paper: children's coloring will come to life on a small screen and even on a large screen, thanks to the Wakatoon Box, which projects the artwork onto the walls. Our unique digital totem transforms coloring into animated drawings.

Offer a collective sharing-centered experience

Children will be able to enjoy the creative workshop held at the point of sale or mall, but our turnkey station takes it a step further. The coloring created by each child during these activities will be projected as an animated light mural in front of an audience. The experience you offer will not only be individual but shared with the entire audience and other families. The budding Picassos will have plenty of opportunities to show off their masterpieces.

A modern brand image based on phygital

By using the Wakatoon Box digital booth for in-store, cultural or transit location activities, you also send a strong message to your family clientele through the phygital model (blending physical and digital experiences). The interactive coloring table offers the best of both worlds, with the on-site creative workshop (away from screens and closer to reality) as well as the digital aspect (where coloring comes to life using our video mapping-like technology).

Edutainment and touchpoints with your family clientele

The cartoon coloring story you choose to share with your family clientele will tell a story about your brand (with playful, educational, and/or pedagogical elements). Parents will be able to take home their children's coloring creations after their in-store experience.

In doing so, you increase the touchpoints with your brand. This original event strategy can also help strengthen the connection between your family clientele and your brand.

Understanding your clientele better thanks to data

The Wakatoon Box digital coloring booth is also equipped with a data collection system that you can leverage internally. Among the information you can track are the times at which your customers engage with the coloring activities, as well as the number of searches and downloads of your coloring pages (using your keyword to find the story in the free app).

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Why choose us ?

Wakatoon’s Expertise in the Event Industry

Wakatoon has worked on several projects in the field of in-store animation and family event marketing, including sectors like retail and food services. One example was in June 2021, when the Wakatoon Box was featured at the Rennes train station in partnership with Station Maif, enhancing the waiting time experience for families during peak travel periods, such as the vacation rush. This event demonstrated how the Wakatoon Box could create a fun and interactive environment in high-traffic, family-oriented areas.

Timeline

The service we offer is turnkey: from the creation of custom coloring pages for your brand to the delivery of the Wakatoon Box.

The delivery and setup time for the animation totem is 1 month (including shipping, installation, and removal). In case of any issues with the Wakatoon interactive table, remote technical support is available, and if necessary, the iPhone will be replaced, with spare parts sent in case of failure.

Choosing coloring format and story

If you wish to use a story from our catalog of rebrandable coloring pages, the delivery time remains one month. Among the available themes in our catalog, you can choose from topics such as food waste, children's birthdays, Halloween, Mother's Day, and more.

If you prefer to tell your own story through brand storytelling, then you should allow an additional 2 months for the creation of the custom coloring page. Throughout this creation process, we will work closely with your graphic design team and your marketing/communications department to ensure that we respect your brand's visual identity. We will adapt to your brief and visual guidelines to provide you with a tailor-made coloring page that is perfectly aligned with the theme of your children's event.

When it comes to the type of coloring, you can select from various options to align with your brand’s theme, values, or event focus. The customization of coloring sheets can include:

Custom Illustrations: We can create personalized illustrations that reflect your brand, product, or service. This ensures that the coloring pages are aligned with your marketing or event goals.
Educational Themes: If you want to combine fun with learning, you can choose educational content. This can involve illustrations with informative elements, such as historical characters, geographical features, or industry-related designs.
Seasonal or Event-Specific Designs: If your event or promotion is themed (e.g., Christmas, Halloween, summer vacations), we can provide illustrations that match the time of year or special occasion.
Interactive Elements: For a more engaging experience, we can design pages with interactive elements, allowing children to explore different aspects of the illustrations (such as hidden objects, puzzles, or characters).

Each design option is tailored to enhance the experience for the families and children, ensuring it’s fun, memorable, and aligned with your brand’s identity.

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